{"id":351645,"date":"2023-03-02T18:38:28","date_gmt":"2023-03-02T17:38:28","guid":{"rendered":"https:\/\/axelor.com\/?page_id=351645"},"modified":"2026-04-08T15:29:40","modified_gmt":"2026-04-08T13:29:40","slug":"erp-crm-differences","status":"publish","type":"page","link":"https:\/\/axelor.com\/fr\/erp-crm-differences\/","title":{"rendered":"ERP vs CRM : Quelle diff\u00e9rence entre un logiciel ERP et CRM ?"},"content":{"rendered":"

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Axelor<\/a> ><\/pee> Guide ERP<\/a> ><\/pee> ERP vs CRM : Quelle diff\u00e9rence entre un logiciel ERP et CRM ?<\/pee><\/div>\n

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ERP vs CRM<\/p>\n

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ERP vs CRM : Quelle diff\u00e9rence entre un logiciel ERP et CRM ?<\/h1>\n

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Demandez votre d\u00e9monstration<\/pee><\/a><\/div>\n

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Lorsque l\u2019on s\u2019int\u00e9resse aux diff\u00e9rentes options de logiciels de gestion d\u2019entreprise, il peut \u00eatre complexe de savoir vers quel outil notre choix va se tourner. Il est important de comprendre les diff\u00e9rentes sp\u00e9cificit\u00e9s de ces diff\u00e9rents logiciels avant de prendre une d\u00e9cision.<\/p>\n

Dans cette page, d\u00e9couvrez quelles sont les diff\u00e9rences entre les acronymes : ERP<\/a> et CRM.<\/p>\n

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Qu’est-ce qu’un ERP ?<\/h2>\n

Un ERP (Enterprise Resource Planning)<\/b> est un logiciel de planification des ressources de l\u2019entreprise. Aussi appel\u00e9 PGI (Progiciel de Gestion Int\u00e9gr\u00e9<\/a>), une solution ERP permet une gestion compl\u00e8te des processus d\u2019une organisation<\/b> au travers de diff\u00e9rentes applications m\u00e9tiers.<\/p>\n

L\u2019installation d\u2019un ERP<\/a> constitue un outil cl\u00e9 dans la gestion de votre projet ERP de croissance.<\/p>\n

[\/et_pb_text][et_pb_text _builder_version=”4.16″ _module_preset=”default” custom_margin=”30px||0px||false|false” locked=”off” global_colors_info=”{}”]D\u00e9couvrez les avantages d\u2019un ERP pour ESN<\/span>keyboard_return<\/i><\/a>[\/et_pb_text][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/axelor.com\/wp-content\/uploads\/2021\/07\/module_erp.png” alt=”Progiciel de Gestion Int\u00e9gr\u00e9 – Logiciel” title_text=”module_erp” align=”center” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_id=”anchor2″ _builder_version=”4.16″ background_color=”#FFFFFF” custom_padding=”30px|0px|30px|0px|false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ width=”90%” max_width=”1260px” animation_direction=”left” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.16″ header_2_font_size=”36px” global_colors_info=”{}”]<\/p>\n

Quelles sont les fonctionnalit\u00e9s principales d’une solution ERP ?<\/h2>\n

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L\u2019ERP pr\u00e9sente de nombreuses fonctionnalit\u00e9s qui sont de v\u00e9ritables avantages<\/a> pour am\u00e9liorer les processus entre les services. Un des principaux atouts de ce type de logiciel est le nombre de modules int\u00e9gr\u00e9s directement \u00e0 la solution, on y retrouve l\u2019ensemble des fonctions de l\u2019entreprise<\/b> pour une meilleure gestion et partage de l\u2019information. Ces modules peuvent \u00eatre class\u00e9s dans plusieurs cat\u00e9gories :<\/p>\n

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<\/p>\n
\u2022 Gestion Globale (ERP, CRM et BPM)<\/pee><\/article>\n

<\/p>\n

\u2022 Gestion Commerciale (Ventes, Marketing, Contrats et Gestion \u00e0 l\u2019affaire)<\/pee><\/article>\n

<\/p>\n

\u2022 Gestion RH (Gestion des collaborateurs, Notes de frais, Feuille de temps et Parc Automobile)<\/pee><\/article>\n

<\/p>\n

\u2022 Travail Collaboratif (R\u00e9seau social, Projet et Documents)<\/pee><\/article>\n

<\/p>\n

\u2022 Gestion Financi\u00e8re (Comptabilit\u00e9, Facturation et Gestion budg\u00e9taire)<\/pee><\/article>\n

<\/p>\n

\u2022 Supply Chain (Achats, Stocks, Production et Qualit\u00e9)<\/pee><\/article>\n

<\/div>\n

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Chaque syst\u00e8me ERP propose plus ou moins de modules. L\u2019ERP Axelor compte plus d\u2019une trentaine de modules m\u00e9tiers<\/b>.<\/p>\n

Chaque module ERP<\/a> int\u00e8gre ses propres fonctionnalit\u00e9s. Prenons l\u2019exemple du module \u201cGestion des stocks\u201d d\u2019Axelor, au sein de ce module vous pouvez notamment g\u00e9rer :<\/p>\n

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