{"id":375557,"date":"2024-05-13T13:05:11","date_gmt":"2024-05-13T11:05:11","guid":{"rendered":"https:\/\/axelor.com\/?page_id=375557"},"modified":"2024-10-07T11:01:35","modified_gmt":"2024-10-07T09:01:35","slug":"crm-saas","status":"publish","type":"page","link":"https:\/\/axelor.com\/fr\/crm-saas\/","title":{"rendered":"CRM SaaS : d\u00e9finition, fonctionnement et avantages"},"content":{"rendered":"

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Axelor<\/a> ><\/pee> Guide ERP<\/a> ><\/pee> CRM SaaS : d\u00e9finition, fonctionnement et avantages<\/pee><\/div>\n

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CRM SaaS<\/p>\n

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CRM SaaS : d\u00e9finition, fonctionnement, avantages et exemple<\/h1>\n

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Demandez votre d\u00e9monstration<\/a><\/div>\n

[\/et_pb_code][\/et_pb_column][et_pb_column type=”2_5″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ module_class=”light-gray-bg” _builder_version=”4.23.1″ _module_preset=”default” custom_padding=”||||false|false” locked=”off” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ _module_preset=”default” background_color=”RGBA(0,0,0,0)” width=”90%” max_width=”1380px” custom_padding=”0px||0px||false|false” border_radii=”on|10px|10px|10px|10px” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.16″ _module_preset=”default” header_2_font_size=”42px” custom_margin=”||2px|||” custom_padding=”5px||5px||true|” locked=”off” global_colors_info=”{}”]<\/p>\n

Sommaire<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.16″ _module_preset=”default” width=”90%” max_width=”1380px” custom_margin=”20px||||false|false” custom_padding=”0px||0px||true|false” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text module_class=”summary-link” _builder_version=”4.23.1″ _module_preset=”default” link_font_size=”16px” global_colors_info=”{}”]Qu\u2019est-ce qu\u2019un CRM SaaS ?east<\/i><\/a>
\nQuels sont les avantages d’un CRM SaaS pour une entreprise ?east<\/i><\/a>
\nQuelles sont les fonctionnalit\u00e9s cl\u00e9s du CRM SaaS ?east<\/i><\/a>[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text module_class=”summary-link” _builder_version=”4.23.1″ _module_preset=”default” link_font_size=”16px” global_colors_info=”{}”]Quel est le co\u00fbt d’un CRM SaaS ?east<\/i><\/a>
\nComment bien choisir son logiciel CRM SaaS ?east<\/i><\/a>
\nPourquoi choisir le CRM Open Source Axelor ?east<\/i><\/a>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.23.1″ background_enable_color=”off” custom_padding=”|0px||0px|false|false” global_colors_info=”{}”][et_pb_row column_structure=”3_4,1_4″ module_id=”anchor1″ module_class=”ver-center” _builder_version=”4.23.1″ _module_preset=”default” width=”90%” max_width=”1380px” global_colors_info=”{}”][et_pb_column type=”3_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” header_2_font_size=”36px” custom_margin=”||29px|||” global_colors_info=”{}”]<\/p>\n

Qu\u2019est-ce qu\u2019un CRM SaaS ?<\/h2>\n

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Un CRM (Customer Relationship Management) SaaS (Software as a Service)<\/strong> est une application de gestion de la relation client h\u00e9berg\u00e9e dans le Cloud et accessible via Internet.<\/p>\n

Le syst\u00e8me est con\u00e7u pour g\u00e9rer les interactions avec les clients et les prospects d’une entreprise. Nous pouvons notamment prendre l\u2019exemple du CRM pour le secteur public<\/a> o\u00f9 la gestion des relations citoyennes est cruciale.<\/p>\n

Il aide \u00e9galement \u00e0 organiser, automatiser et synchroniser les ventes, le marketing, le service client et le support technique.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/axelor.com\/wp-content\/uploads\/2023\/12\/femme-qui-prend-des-notes.png” alt=”Femme qui consulte des statistiques” title_text=”erp axelor” _builder_version=”4.23.1″ _module_preset=”default” max_width=”300px” module_alignment=”center” custom_margin_tablet=”” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.23.1″ background_enable_color=”off” custom_padding=”|0px||0px|false|false” global_colors_info=”{}”][et_pb_row column_structure=”2_3,1_3″ module_class=”light-gray-bg ver-center” _builder_version=”4.23.1″ _module_preset=”default” width=”90%” max_width=”1380px” custom_margin=”||10px||false|false” custom_padding=”30px|30px|30px|30px|true|true” border_radii=”on|5px|5px|5px|5px” global_colors_info=”{}”][et_pb_column type=”2_3″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.23.1″ _module_preset=”default” header_2_font_size=”36px” custom_margin=”||29px|||” header_2_font_size_tablet=”36px” header_2_font_size_phone=”33px” header_2_font_size_last_edited=”on|phone” header_3_font_size_tablet=”” header_3_font_size_phone=”23px” header_3_font_size_last_edited=”on|phone” global_colors_info=”{}”]<\/p>\n

D\u00e9finition du SaaS (Software as a Service) :<\/h3>\n

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Dans le mod\u00e8le SaaS, le logiciel est h\u00e9berg\u00e9 sur des serveurs distants (dans le Cloud) plut\u00f4t que sur les serveurs ou syst\u00e8mes informatiques de l’entreprise elle-m\u00eame. Ce mod\u00e8le se distingue des m\u00e9thodes traditionnelles de distribution de logiciels.<\/p>\n